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Google Analytic Features
Google Analytics offers a host of compelling features and benefits for everyone from senior executives and advertising and marketing professionals to site owners and content developers.
Paste the Google Analytics tracking code into each of your website pages and tracking begins immediately.
Track and compare all your ads, email newsletters, affiliate campaigns, referrals, paid links, and keywords on Google and other search engines.
No more digging through reports. Put all the information you need on a custom Dashboard that you can email to others.
Buy keywords on Google AdWords and use Google Analytics to learn which keywords are most profitable to your business.
Find out how your visitors search your site, what they look for, and where they end up.
Find out whether your site usage metrics underperform or outperform those of your industry vertical. Opt-in benchmarking compares your key metrics against aggregate performance metrics while preserving the confidentiality of your data.
Compare time periods and select date ranges without losing sight of long term trends.
Trace transactions to campaigns and keywords, get loyalty and latency metrics, and identify your revenue sources.
Find out which pages result in lost conversions and where your would-be customers go.
See traffic and conversion information for every link as you browse your site. (no download required).
Schedule or send ad-hoc personalized report emails that contain exactly the information you want to share.
Find out where your visitors come from and identify your most lucrative geographic markets.